Why are UK website prices so different between agencies?
Scope clarity, strategy depth, and implementation quality vary significantly. Low quotes often exclude SEO, conversion planning, and post-launch support.
Guide
Pricing should reflect business outcomes, not just page count. Use these ranges to budget realistically for a site that can generate enquiries.
Starter brochure site: GBP 1,500 to 3,500
Basic pages, mobile responsiveness, contact form, and foundational SEO setup.
Growth site: GBP 3,500 to 8,000
Conversion-focused page structure, stronger content design, technical SEO, and analytics setup.
Advanced custom build: GBP 8,000+
Complex journeys, integrations, tailored components, and ongoing experimentation.
Scope clarity, strategy depth, and implementation quality vary significantly. Low quotes often exclude SEO, conversion planning, and post-launch support.
Only if core foundations are still done well. Rebuilding a weak site later often costs more than doing the key structure correctly from the start.
Plan a monthly budget for maintenance, content updates, and search improvements so performance does not decline after launch.